One trend we are seeing in the hospitality industry is a laser sharp focus on guest touch points that were once simply regarded as functional necessities, but now, are making way for a new class of stylized products. (We wrote about this metamorphosis of branded products in this earlier post.) As with every advancement in technology and branding tactics, the challenge comes when hotels have to balance enhancements and operational budgeting. At AS Hospitality, it’s our goal to ensure each hotel receives both functionality and style without compromising budget.
Functionality vs. Style: Why Your Hotel Can and Should Have Both in a Guestroom Pen
About the Author: A S Hospitality
A S Hospitality, a division of Dexter Solutions, is a Brand Execution Partner and specializes in developing custom programs, strategic project planning, brand identity management, marketing communications, and custom fulfillment services for some of the nation’s largest hospitality brands. Since its inception in the 1950s, A S Hospitality has evolved our services to meet the needs of today's hotel and restaurant brands to maximize resources, improve speed to market, drive cost savings, and support strategic priorities. A S Hospitality offers an end-to-end solution tailored to the specific needs of brands with thousands of locations throughout North America, South America, and Europe.